In this episode, Kimberly Weitkamp and Mostafa Hosseini discuss fixing the follow-up problem.
Key Takeaways:
[00:01:43] Ran digital marketing agency, focused on retention.
[00:05:45] Master's blindness: easy for us, hard for others.
[00:07:38] Qualify prospect, offer help, ask questions.
[00:12:25] "Add value, not bother - mindset shift"
[00:14:25] Sales philosophy: belief in product/service, no hesitation.
[00:17:46] Persistence is key in following up.
[00:22:43] Getting someone to say yes takes convincing.
[00:24:56] Physical mail campaigns with gifts and automation.
[00:27:49] Power in phone calls, value in follow-up.
Quote:
Importance of Follow-up: "80% of transactions happen within the first 18 months of the first point of contact... You're leaving that kind of money on the table by just not following up." — Mostafa Hosseini
Building Trust Takes Time: "It's like people want to find someone that wants to get married on day one. It's like, come on, buddy. It takes a little more time to build the trust and the relationship and the rest of it. So give it some time." — Mostafa Hosseini
Website: https://fixmyfollowupproblem.com/
Gift: https://fixmyfollowupproblem.com/
Facebook: https://www.facebook.com/sbmh2001
LinkedIn: https://www.linkedin.com/in/mostafahosseini/
Connect with Kimberly
The Audience Converter
Twitter: @k_weitkamp and @audienceconvert
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Facebook Group: https://www.facebook.com/groups/3275254212546359/
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